Welcome to my digital marketing portfolio. My name is Gabriela Suazo, originally from Mexico but raised in Tegucigalpa, Honduras. After completing high school, my educational journey led me to Thompson Rivers University in Kamloops, British Columbia. There, I pursued a Bachelor of Arts in Communication with a focus on the Public Relations stream, complemented by a minor in marketing.
Passion drives my pursuits in the realms of public relations and marketing, with a particular affinity for areas such as social media branding, consumer behavior, and analytics. I firmly believe in the significance of comprehending consumers' needs and aspirations, enabling the creation of engaging content that inherently enhances brand value.
My academic years were significantly enriched by my involvement in the TRU World brand ambassador program. This experience was a turning point, igniting my passion for marketing. During my time as a brand ambassador, spanning three semesters (equivalent to 12 months), I was immersed in various responsibilities. I contributed to the creation of tailored content for students and prospective individuals, actively participated in events, and collaborated closely with the marketing department. These hands-on experiences not only expanded my skills but also solidified my commitment to forging impactful connections between brands and their audiences.
This portfolio serves as a testament to my growth, experiences, and dedication to the ever-evolving field of digital marketing. Through a blend of education, hands-on roles, and an intrinsic drive to learn and innovate, I invite you to explore the journey that has shaped me into a passionate digital marketer. Thank you for joining me on this adventure of creativity, strategy, and meaningful connections.