In my role as a Social Media Coordinator at Lucere Dermatology Clinic in Edmonton, Canada, I was an integral part of the dynamic marketing team. Collaborating closely, we strategized and executed comprehensive marketing plans, amplifying the clinic's online presence and engagement.
My responsibilities encompassed crafting captivating content, specifically curating compelling skincare narratives and expertly managing our product inventory on the website. Beyond digital realms, I ventured into content creation, producing engaging blogs and skillfully filming and editing videos. My involvement extended to orchestrating company events, translating concepts into impactful print advertisements, and even aiding in crafting PowerPoint presentations for our esteemed dermatology doctor during his educational seminars abroad.
In this multi-faceted role, I played a pivotal role in shaping the clinic's brand identity, fostering connections, and elevating the holistic patient experience.